CENTURY OF DESIGN
Services
Print & Publication Brochure Design
Project Narrative
The Century of Design is an exhibition at MOMA, New York, showcasing different art styles and artists of that era. This project a to explore and celebrate the evolution of design over the past 100 years, with a particular focus on the influential Swiss Style movement by focusing on three designers and their works that exemplify the core principles of the movement.
Project Objective
The brochure aims to celebrate the rich legacy of the Swiss Style movement, a cornerstone in the history of graphic design. By delving into its contributions, the “Century of Design” brochure will provide an insightful look into the minimalist, grid-based approach that has shaped contemporary design practices.
Brochure Layout
The design process begins with defining the brochure's layout, and the sketches help understand what method and design approach to use to design the brochure series. The sketches consist of several layouts seeing how each one is different and best represents Swiss Style.
Ernst Keller – Brochure
Max Bill – Brochure
Théo Ballmer – Brochure